Over the last two weeks Daniel Workman has released 13 episodes of his Soccer Works podcast, with a final installment coming tomorrow, laying out his Year Zero: The National Soccer League. He has put together among other things, the reasoning behind why it is important for every independent club in the United States to work together to create a pyramid like this, the fact that he talked to a TV executive that said a 300 club pyramid would generate $100M per year in TV and sponsorships dollars, and answered many of the questions about how we can help fix the youth development system in the US via this project as well.
Now with the NPSL Pro planning in the works... it is imperative that these leaders of lower division INDEPENDENT soccer go above and beyond just creating a professional league outside of the PLS. They must be actual agents for system change in the United States.
There is never going to be another time like right now to actually do what is necessary to change how soccer works in the United States. I know that these club owners are doing what they think is right for their club, the fans, and I'm sure even the game. That said... these men and women could be remembered as something much more than that. They can be remembered as the brave souls who created the first open pyramid in professional sports in the United States. They can be remembered as the people who broke soccer wide open and created the system that allows us to win the World Cup in our lifetimes.
I've personally talked to dozens of club owners/directors who are begging for a project like this to come to fruition... I've talked to several leaders of State Associations across the nation who are 100% on board with a project like this coming to fruition... and social media is full of scores and scores of fans and Supporter Groups who are practically begging for a project like this to come to fruition... I've even talked to leadership of LEAGUES who want to join a system like this.
Every day we wait to get to the hard work of creating this pyramid is a day that we let the establishment put in more work killing successful independent clubs like what is happening in Chattanooga. Every day we wait to get to the hard work of building the pyramid is another day that the establishment is given the gift of a disjointed American soccer landscape to exist in. One that every community isn't pulling in the same direction. One where they can sell dreams and not have to deliver a single positive result.
Now... are you going to be a bold leader who says we are going to put a man on the moon? or are you going to say that we can still wait years to attempt to get there and miss this opportunity in front of us right now?
Listen to the first 13 episodes below.
On #SoccerWorks Ep. 31 we begin a multi-part series entitled #ProjectYearZero where we lay out solutions to the dysfunction, disorganization, & disunity within #USSoccer. The title of the project is a tribute to the late @Catenacciari. https://t.co/e8u7LL9sYX pic.twitter.com/oHH1soBxOQ— Daniel Workman (@danielworkman) September 5, 2018
How do we connect every club in every community? On #SoccerWorks Ep. 32 we dive in to #ProjectYearZero Part Two: Solving the Silo Problem. Learn more at: https://t.co/EGhar7GbmP #ReformUSSF #ProRelForUSA pic.twitter.com/5mMa08nGgx— Daniel Workman (@danielworkman) September 6, 2018
A fully FIFA-compliant system that unites all clubs is possible. #ProjectYearZero is a practical plan to unite every American club in an open and FIFA-compliant system. Follow along with daily updates here: https://t.co/e8u7LL9sYX #SoccerWorks #ReformUSSF #ProRelForUSA pic.twitter.com/QIVTIFscjy— Daniel Workman (@danielworkman) September 6, 2018
#SoccerWorks Ep. 33— Daniel Workman (@danielworkman) September 7, 2018
Project Year Zero Part Three: The NSL Implementation Process https://t.co/e8u7LL9sYX #ReformUSSF #ProRelForUSA #USASA #USSF #USSoccer pic.twitter.com/LKsKkxH8Bi
The youth soccer sector is the most fractured part of #USSoccer. This disunity results in higher operating costs & more expenses for families. There's a way to unite everyone. Hear more about the NYSL on #SoccerWorks Ep. 34 & Part 4 of #ProjectYearZero. https://t.co/e8u7LL9sYX pic.twitter.com/1QRVocTmY5— Daniel Workman (@danielworkman) September 8, 2018
On #SoccerWorks Ep. 35 & Part 5 of #ProjectYearZero, we look at how to operate within #USSoccer while remaining in full @FIFAcom compliance. https://t.co/e8u7LL9sYX #USSF #ReformUSSF #ProRelForUSA #RealSoccer pic.twitter.com/3gF6K9cCY7— Daniel Workman (@danielworkman) September 9, 2018
In order to create a national network of leagues, there must be a common set of standards that connect and solidify the relationship of leagues to ensure the mobility and viability of clubs. Learn more on #SoccerWorks Ep. 36: #ProjectYearZero Part 6 https://t.co/e8u7LKRRAn pic.twitter.com/Knre4moROr— Daniel Workman (@danielworkman) September 10, 2018
On #SoccerWorks Ep. 37 and Part 7 of #ProjectYearZero, we look at the NSL league calendar. The calendar holds the opportunity to exploit new revenue opportunities. pic.twitter.com/2dd2FQAySf— Daniel Workman (@danielworkman) September 11, 2018
We explore the revenue opportunities for NSL clubs on #SoccerWorks Ep. 38 and Part Eight of #ProjectYearZero. https://t.co/e8u7LKRRAn #ProRelForUSA #RealSoccer #SoccerBusiness #EveryClub #EveryCity #USSoccer #USSF #ReformUSSF pic.twitter.com/r8mmA2f2oU— Daniel Workman (@danielworkman) September 12, 2018
A league system FOR clubs. Most leagues look to make money off their clubs not being revenues to its member clubs. #SoccerWorks Ep. 39 looks at how to improve the viability of NSL clubs. #USSF #USSoccer https://t.co/e8u7LKRRAn pic.twitter.com/sVq1HqWNHc— Daniel Workman (@danielworkman) September 13, 2018
Because #USSoccer doesn’t have a system of connected leagues, divisional status as determined by the Federation is arbitrary. Building a better league/system is possible. On #SoccerWorks Ep. 40 we look at the perception of the NSL. #ProjectYearZero #USSF #MLS #ProRelForUSA pic.twitter.com/G8JPREebHM— Daniel Workman (@danielworkman) September 14, 2018
A unified league system needs a unified commercialization system. On #SoccerWorks Ep. 41 and Part Eleven of #ProjectYearZero, we look at the commercialization of the NSL. #ProRelForUSA #EveryClub #EveryCity #OpenSoccer pic.twitter.com/R5D68gZbaI— Daniel Workman (@danielworkman) September 15, 2018
Policy 601-2; Section 2 makes an open system within #USSoccer a possibility. On #SoccerWorks Ep. 42 & Part 12 of #ProjectYearZero we discuss how this policy gives independent clubs hope. #ProRelForUSA #USSF #everycity #everyclub #opensoccer #soccer #futbol #football #fifa pic.twitter.com/P6DHtTBZyY— Daniel Workman (@danielworkman) September 16, 2018
What if I told you 300 generational clubs connected in an open system could be worth $100M in annual sponsorship revenue? Learn more about my recent conversation with a TV executive on #SoccerWorks Ep. 43 & Part 13 of #ProjectYearZero. #ProRelForUSA pic.twitter.com/uyjwXmUil2— Daniel Workman (@danielworkman) September 17, 2018